OPERATING PRINCIPLE

We believe that an attractive brand and strong digital presence are not just the exclusive privileges of big corporations.

Innovation.

Creativity.

Design.

Photo of DigiMagnet team members Ola Jomppase and Kim-Erik Pallar with their backs, ready to win the competition

HISTORY

Riding the Wave of Trends Since 2019

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Photo taken in 2019 of Digmagneetti's first office in Rovaniemi

6/2019

Starting as a Travel Agency

In 2019, we founded Lapland Experiences and Activities Oy, the predecessor of Digimagneetti, with the vision to make the unique program services of Lapland bookable for independent travelers. Unlike major travel operators, we focused on delivering individual and authentic experiences, responding to the growing demand in the Lapland tourism market.

Digagneetti Founding Partners Think About Solutions in 2021

2/2020

Collapse of the Tourism Industry

As a startup, we reached a significant milestone by securing funding from Business Finland, Finnvera, and local investors, which was a crucial step in developing the MVP version of our service. In early 2020, we faced an unexpected challenge that led to an unprecedented halt in the Lapland tourism industry.

Photo of Digital Magnet advertising agency in Lappeenranta from 2022

5/2021

A New Direction

When the tourism industry became impossible due to factors beyond our control, we did not let it discourage us; instead, we began exploring new opportunities. We had accumulated valuable experience in web service interface and user experience design, providing us with a solid foundation to seek a new direction. After extensive deliberation and planning, Digimagneetti was born.

TEAM

Ready For Challenges

Kim-Erik Pallari Founding Partner of Digimagnet

FOUNDING PARTNER

Kim-Erik Pallari

Passionate About Customer Experience

I am constantly contemplating the enhancement of the customer experience, which is also reflected in our customer feedback. I am dedicated to creating the kind of first impression that you want to leave with your clients. It's important to me that the services we provide are executed from start to finish without overlooking the finer details.

Ola Jomppanen Founding Partner of Digimagneetti

FOUNDING PARTNER

Ola Jomppanen

Passion for Problem-Solving

I have always enjoyed challenges, and my analytical approach is evident in solving them. I'm not satisfied with merely solving problems, I also strive to continuously optimize them. This is reflected in the long-term functionality of the solutions we implement.

Laurent Notin Digital Magnet Partner and Advisor

PARTNER AND ADVISOR

Laurent Notin

Strategic Advisor

Joining Digimagneetti as a shareholder and advisor, I bring over 20 years of marketing and coaching expertise to directly benefit our clients. My commitment is to transform challenges into solutions, aligning Digimagneetti's innovative strategies with client success.